Tracker List

"Personally Identifiable Information

We don't collect Personally Identifiable Information ("PII") via our Technology.

Non-Personally Identifiable Information

We collect Non-Personally Identifiable Information ("Non-PII") via our Technology, including but not limited to your IP host address, pages viewed, browser type, the referring URL, Internet Service Provider, and your computer's operating system."

"We generally do not rent or share information collected via the Website or Technology with non-affiliated third parties without your consent. We may, however, share such information with trusted third party contractors who provide services for us. These third party contractors are prohibited from using the information we provide for purposes other than performing services for us.

We may share Non-PII collected on the Website or via our Technology with unaffiliated third parties. For example, we may disclose that '�blue banner ads' receive more clicks than '�orange banner ads.' This information cannot be used to contact or identify any person individually.

We may disclose your information to third parties when we reasonably believe we are obligated to do so by law, and in order to investigate, prevent, or take action regarding suspected or actual prohibited activities, including but not limited to, fraud and situations involving potential threats to the physical safety of any person. Vibrant Media may also disclose user information when necessary to comply with a court order, legal process or other legal proceeding.

Finally, we may transfer information, including any PII, to a successor entity in connection with a corporate merger, consolidation, sale of assets, bankruptcy, or other corporate change."

As an NAI member, this network has agreed to obtain consumer consent before using:

- Social Security Numbers or other Government-issued identifiers
- Insurance plan numbers
- Financial account numbers
- Information that describes the precise real-time geographic location of an individual derived through location-based services such as through GPS-enabled devices
- Precise information about past, present, or potential future health or medical conditions or treatments, including genetic, genomic, and family medical history

(2008 NAI Principles)

"We retain the Non-PII collected via our Technology for up to 13 months. After 13 months, we render this information anonymous and store it for up to five years."