Tracker List
- Ad or data buyer
"Mixpo is an online video advertising technology company focused on extending local TV advertising to the Web. Through a simple and powerful combination of production, campaign management and reporting tools, Mixpo enables media companies and advertising agencies to deliver interactive video campaigns via standard display ad units."
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Domains
- mixpo.com
Data Collection
- Browser cookies
- IP addresses
Industry affiliations and oversight
Opt Out
- This company offers an opt out (not verified to stop tracking)
Do Not Track
- This company does not honor Do Not Track
Policies
http://dynamicvideoad.mixpo.com/legal/
- Anonymity
- You may not be anonymous (identity info and activities may be collected)
- Excerpts
"We may automatically collect certain NonPII through our Technology, including but not limited to your IP host address, pages viewed, browser type, the URL, the referring URL, the advertisement’s position on the website, video viewing metrics, Internet Service Provider, your computer’s operating system, and responses to surveys implemented via our Technology. We treat NonPII as PII if we combine it with or link it to any of the PII mentioned above. Otherwise, it is used in the aggregate only. We use this information in order to help make the online ads you see more relevant to you, for ad delivery and reporting purposes, for measuring and tracking the success of advertising campaigns, and for other purposes described in this Policy. "
- Sharing
- Only anonymous activities and interests may be conveyed to others
- Excerpts
"We may share Non-PII we collect from you on the Site or through the Technology with Clients and other third parties. Similarly, we may enhance the Non-PII we collect from you on the Site or through the Technology with Non-PII collected from Clients."
- Boundaries
- No use of gov't IDs, financial and insurance numbers, current location or health info
- Excerpts
As an NAI member, this network has agreed to obtain consumer consent before using:
- Social Security Numbers or other Government-issued identifiers
- Insurance plan numbers
- Financial account numbers
- Information that describes the precise real-time geographic location of an individual derived through location-based services such as through GPS-enabled devices
- Precise information about past, present, or potential future health or medical conditions or treatments, including genetic, genomic, and family medical history
(2008 NAI Principles)
- Social Security Numbers or other Government-issued identifiers
- Insurance plan numbers
- Financial account numbers
- Information that describes the precise real-time geographic location of an individual derived through location-based services such as through GPS-enabled devices
- Precise information about past, present, or potential future health or medical conditions or treatments, including genetic, genomic, and family medical history
(2008 NAI Principles)
- Deletion
- No deletion requirement
- Excerpts
Privacy statement does not state if or when information is deleted.
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