Tracker List
- Ad network or exchange
"Lotame (www.lotame.com) provides a platform for easily building and addressing customizable consumer audiences based on social activity in addition to implied or stated interests. Lotame has specifically designed its patented Crowd Control platform to take full advantage of the unique attributes of social data, using participation and user generated content as a foundation for improved campaign performance. "
Is this your company? Confirm your listing.
Domains
- crwdcntrl.net
- lotame.com
Data Collection
- Browser cookies
- IP addresses
Seen here
Industry affiliations and oversight
Opt Out
- This company offers an opt out (not verified to stop tracking)
Do Not Track
- This company does not honor Do Not Track
Policies
- Anonymity
- You are anonymous (identity info is separated from activities or not collected)
- Excerpts
"To deliver our services, we and our clients collect, organize, and use non-personal information reflecting your interactions with a variety of Web sites. This information includes items such as the date and time you visited a Web site, your browser information, your IP address, your browsing behavior, your age and gender, and interests you express or imply at social networking sites or other Web sites you visit."
- Sharing
- Only anonymous activities and interests may be conveyed to others
- Excerpts
"We may also share non-personal information with companies such as advertisers, agencies, ad networks, or exchanges to enable them to analyze user behaviors or to customize the ads that you encounter."
- Boundaries
- No use of gov't IDs, financial and insurance numbers, current location or health info
- Excerpts
As an NAI member, this network has agreed to obtain consumer consent before using:
- Social Security Numbers or other Government-issued identifiers
- Insurance plan numbers
- Financial account numbers
- Information that describes the precise real-time geographic location of an individual derived through location-based services such as through GPS-enabled devices
- Precise information about past, present, or potential future health or medical conditions or treatments, including genetic, genomic, and family medical history
(2008 NAI Principles)
- Social Security Numbers or other Government-issued identifiers
- Insurance plan numbers
- Financial account numbers
- Information that describes the precise real-time geographic location of an individual derived through location-based services such as through GPS-enabled devices
- Precise information about past, present, or potential future health or medical conditions or treatments, including genetic, genomic, and family medical history
(2008 NAI Principles)
- Deletion
- Info may be kept up to 9 months
- Excerpts
"We retain the anonymous user data we collect for up to nine (9) months from the date of its collection."
As an NAI member, this network also has agreed "to retain data collected and used for [advertising] activities only as long as necessary to fulfill a legitimate business need, or as required by law." (2008 NAI Principles)
As an NAI member, this network also has agreed "to retain data collected and used for [advertising] activities only as long as necessary to fulfill a legitimate business need, or as required by law." (2008 NAI Principles)
About this list
The Tracker List is a free service of PrivacyChoice. All rights reserved. Read our terms of service. Our API can be licensed for commercial uses. Free licenses are available for non-profit and academic uses. Contact us for more information.